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Olivia FitzGerald

November 24 2017,
Olivia FitzGerald

Customers today expect a personalised and convenient experience at all times. Delivering this from a marketing perspective used to be difficult as tactics historically relied on guesswork and assumptions, but digital technology now makes it much easier to delight customers every step of the way.

Food for thought - Autumn 2017 Large-1.jpg

In the latest issue of Food for Thought, we take a look at how customer data is opening up new opportunities for marketers in the hospitality industry – and the amazing results it can produce. 

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Marketing, Article

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